Should You Call a Seller’s Bluff If They Say Another Offer Is Coming in on a House You Want to Buy?

You may have seen the headlines making the rounds lately about a homeowner who supposedly sold his house using AI. At face value, it sounds like something straight out of the near future. Most of the headlines made it seem like the guy typed in a few prompts and AI handled the marketing, found a buyer, guided the negotiations, and just like that… sold. But if you actually listen to an interview with the seller, the story sounds a little different. He makes it clear that AI was more of a tool helping with pricing ideas, marketing, and understanding the general process of selling a house. He also openly admitted that he hired an attorney to review the contract. So, like a lot of things you see online, it wasn’t quite as simple as it was made to sound. And as it turns out… he had even more help than he let on. The Part That’s Not Getting Talked About According to this article from the National Association of Realtors , there’s a key detail that tends to get left out of the story. There was a real estate agent involved. Not representing the seller, but representing the buyer—and in the process, doing a lot more than just “bringing the buyer.” While the seller enlisted the help of an attorney, he still found himself needing timely help and answers. So the agent ended up taking calls from the seller on a daily basis, from as early as 7:30 AM to as late as 11 PM one evening, helping answer his questions and guiding him through the process. In other words, doing many of the things a listing agent typically does, in order to help her client successfully buy a house from a seller who didn’t know the process. The reality is, this wasn’t a case of “AI handled everything.” There were still several humans involved, and one of them was an experienced real estate agent helping navigate the deal. Headlines Should’ve Said: “Local Man Sells House for Sale by Owner” When you really stop and think about it, this really is nothing more than a story about a For Sale By Owner (FSBO) transaction. This is really nothing new. A percentage of homeowners choose to go that route every single year. Some have success. Most quickly realize there’s more to the process than they expected. The only difference here is the tool being used. Not many years ago, this headline might have read: “Homeowner Sells House Using the Internet!” People have used Google to find information, online tools to create marketing for their home, and websites to expose their home to the market. Today, it’s AI. Different technological innovation. Same basic concept. Because at the end of the day, technology can help you get in the game… but it doesn’t suddenly make you an expert in everything that happens once you’re in it. Then Again, FSBOs Are at an All-Time Low… According to the National Association of Realtors , despite all the technology available today, For Sale By Owner transactions are at an all-time low, accounting for just 5% of all home sales. So all of those headlines probably should have focused on the fact that he sold his house FSBO! That’s probably more accurate. At a time when sellers have more access than ever to information, marketing tools, and now AI, the overwhelming majority still choose to work with a real estate agent. That doesn’t mean technology isn’t helpful. It is. AI can give you ideas, help you understand the process, and even make you feel more confident getting started if you’re thinking about selling on your own. But there’s a big difference between having access to tools, and knowing how to navigate everything that happens once your home hits the market. Pricing strategy. Buyer psychology. Negotiations. Inspections. Appraisals. Timelines. The unexpected issues that almost always come up along the way. That’s where experience tends to matter most. So if you’re thinking about using AI to sell your home based on this story, just know there’s more to it than meets the eye—and a reason why most sellers still choose not to go it alone. The Takeaway: A recent viral story about someone selling their house using AI makes it sound like the future has officially arrived. The headlines make it seem like all you have to do is type a few prompts, sit back, and watch your house sell. In reality, AI helped with some of the early steps, but there were still plenty of humans involved—including a buyer’s agent who ended up fielding calls and walking the seller through much of the process. So what you’re hearing about wasn’t a fully automated home sale. It was a For Sale By Owner deal with some tech mixed in. And considering FSBOs are at an all-time low of just 5%, that’s probably the part that should have made the headlines.

It’s common to look around your current home and wish for something better. More space. A different layout. A better location. Fewer compromises. That feeling doesn’t mean there’s anything wrong with your home—or with you. Very few people live in a place that feels perfect forever, and it’s human nature to wonder whether a different home might make you happier. That’s why a recent article from Realtor.com about whether a new home can make you happier can feel a little…conflicting. On one hand, it suggests that buying a new home could increase happiness. On the other hand, it says it might not. It’s an honest take, but it doesn’t really help much. The reality is, there’s rarely a definitive answer. True happiness usually runs deeper than square footage, finishes, or a new address. But if you’re hoping for some real clarity about whether buying a new home will actually make you happier, there may be a place to look for answers that most people don’t initially think to turn to… Most People Start by Venting to Friends, family…and ChatGPT When people start wondering whether a new home would actually make them happier, they usually don’t start by talking to a real estate professional. They start by bouncing it off of the people (and tools) they have in their day-to-day lives, such as: Friends , who know your personality, your habits, and the things you’ve been venting about for years Family members , especially if you’re close-knit—or if they’re providing financial help and feel entitled to weigh in A significant other , since any move will likely impact their life (and happiness) as well ChatGPT and other online tools , are increasingly being used to run scenarios, compare options, or talk through pros and cons Even a therapist , where big life decisions like housing naturally come up Each of these can be genuinely helpful—and in many cases, necessary—to make a thoughtful decision. The problem is that taken together, they can also make the decision more confusing than clarifying. Friends and family often filter advice through their own experiences, regrets, or wins Loved ones may unintentionally project fears or expectations that don’t fully apply to your situation Therapists can help you understand how you feel, but not whether a specific home or market reality actually makes sense Technology can explain concepts, but it doesn’t know your local market, what’s truly available, or which trade-offs are realistic All of these perspectives may help you sort through what you think will make you happy. What they tend to lack, however, is true insight into real estate itself. But Very Few Think to Confide in a Real Estate Agent For many buyers, real estate agents are still viewed through a pretty narrow lens. They’re seen as the person who schedules showings, unlocks doors, writes up paperwork, and—if you’re being cynical—tries to get a deal done as quickly as possible. That perception isn’t entirely surprising, since much of an agent’s work happens behind the scenes. But the truth is, good agents bring far more to the table than they’re usually given credit for—and in many cases, more than they’re ever paid for. Of course, they handle the things most people envision: showing houses, marketing listings, negotiations, inspections, managing timelines, contracts, and all the moving pieces that make a transaction actually happen. But those are just the baseline skills. The real value often lies in what agents learn and refine over years of working with people, not just properties. They’ve watched buyers chase homes they thought would make them happier, but didn’t deliver long-term satisfaction. They’ve helped others find unexpected joy in homes they initially overlooked. They’ve seen decisions driven by emotion work out beautifully—and others unravel under the weight of unrealistic expectations. That experience gives them context that no article, algorithm, or well-meaning friend can replicate. Over time, many agents also develop a set of soft skills that rarely get discussed. They often become an unofficial mix of trusted real estate expert, confidant, sounding board, and—at times—something closer to family. Someone their clients turn to for an uncommon blend of personal perspective and professional insight, wrapped into one relationship. The Sooner You Loop in an Agent, the Clearer the Decision Becomes If you find yourself casually saying things like “If only we had a bigger kitchen,” or “I wish this house had a better layout,” or even half-joking with a friend about how much happier you’d be in a different home, it probably doesn’t feel like a moment that calls for looping in a real estate agent. But that’s actually when bringing an agent into the conversation can be most valuable! A good agent can help you sort through those early thoughts before you make an entirely emotional decision to move forward, or do nothing and cope with a feeling of unhappiness. That doesn’t mean your agent should entirely replace the advice of friends and family, but you should definitely consider adding them in as an objective advisor who also understands the emotional side of the conversation. The Takeaway: It’s completely normal to feel like a new home might make you happier—and sometimes, it really does. That’s why most people start by running their thoughts and feelings by trusted friends, family, or their significant other. Those conversations matter and can be genuinely helpful. But many buyers wait to involve a real estate agent until they’ve already made a firm decision to buy, when in reality, looping one in earlier can be far more valuable. A trusted agent can act as a confidant and objective advisor, helping you sort through emotions, expectations, and real-world possibilities. That early clarity can make all the difference between a move driven by hope alone and one that truly supports long-term happiness.